The Triumph of Line Manga Highlights the Most Popular Manhwa Available in Japan
With sales in Japan of over 100 million yen every month, Line Manga owes its most recent success largely to a multitude of tremendously popular novels including The Remarried Empress, Teenage Mercenary, The Dragon King's Bride, A Man's Man, and Saviour of Divine Blood. Among these titles only Saviour of Divine Blood is a Japanese webtoon; it will be licenced in English beginning in June 2024.
Fascinatingly, the most often used Manhwa on Line Manga in Japan combines fantasy, romance, drama, and action in exact balance. Still, outside of Japan only The Remarried Empress has become well-known. While the rest lag behind, the historical romance manhwa has gathered on Webtoon over 435 million views, 35.9 million likes, and 3.4 million subscribers.
Manhwa is doing better than manga in Japan; this is seen by the nation's highest earning app.
Line Manga, Webtoon's sister app in Japan, just became the most grossing platform in Japan this month; its success might indicate that Manhwa is indeed surpassing manga. Piccoma has been ruling the worldwide market for some time, but Line Manga has been steadily rising in Japan; its most recent success shows how manhwa are becoming more and more popular over manga there.
For the first time in four years, Line Manga ranked best among the apps with highest grossing value in Japan according to X statistics published by MangaMoguraRE. Data.Outperforming the worldwide manga behemoth Piccoma and even popular gacha games like Fate/Grand Order and Honkai: Star Rail, AI created the first data exposing line Manga made $46.1 million in revenue.
Line Manga's triumph
While Japanese publishers like Shueisha try to profit from the Webtoon frenzy by means of JumpToon, manhwa platforms like Piccoma, Webtoon, and Line Manga are leveraging their head start and ongoing popularity. Webtoon is already somewhat well-known in the West, and Naver's other subsidiary, Line Manga, might challenge Kakao's Piccoma in Japan.
Webtoon business is growing quickly. It's difficult not to observe the great popularity of manhwa as readers and viewers all around are exposed to its vibrant pages and absorbing narrative.
As Korean manhwa are becoming more and more popular, Webtoon's outstanding marketing shows precisely why popular manhwa applications are surpassing Japanese manga apps.
Webtoon is striving for a larger audience even if it is quite successful in the West. Webtoon's marketing efforts are exceptional; they give its customers attractive offers and premium comics. Additionally available on Webtoon is a fantastic app that lets readers quickly explore and purchase comics.
The webtoon business has grown really noticeably thus far. With its robust platform and marketing initiatives, the platform could surpass manga in popularity. For the genre, this would be quite significant.
An Overview
Though manga has been the untouchable giant in Japan for decades, manhwa—with its vivid colors, straightforward accessibility, and unique narrative—are ready to question the reign. Fortunately, this will lead to more manhwa absorbing anime adaptations as amazing as Solo Leveling in not too distant future.
Author: MangaMoguraRE/X
