Movies News Talk
Xbox has unveiled a limited-edition Wolverine controller in a great promotional frenzy for the much awaited "Deadpool & Wolverine," complementing the previously revealed Xbox Series X console and controllers. Xbox's effective trend of working with studios to produce original console designs and peripherals to advertise movies, TV shows, and games continues here.
Inspired by "Logan's very own Adamantium-tough tush," the new Wolverine controller is evidence of Xbox's innovative and playful attitude to marketing. With the caption "Designed by Deadpool xoxo," breaking the fourth wall and injecting a layer of tongue-in-cheek entertainment, the controller's promotional image reflects Deadpool's trademark cheeky humor.
Fans ready to get their hands on these unusual controllers can enter a sweepstakes to win Xbox Series X with a Deadpool & Wolverine motif. Enter by following the Xbox page on social media and repost under #Xbox Cheeky Controller Sweepsstakes. The competition runs until August 11, 2024. Also featuring a Wolverine controller, the X-Men '97-themed console ran a similar sweepstakes. Still, this one stands out from the colors available via the Xbox Design Lab because of its unique sculpt.
The Logan controller sweepstakes is not yet open, whereas the Deadpool controller sweepstakes is active. Xbox has said that fans eighteen years of age and above can participate "soon" by locating the assigned promotional post including #MicrosoftCheekySweepstakes on the official Microsoft Instagram page.
Note also that retail stores do not carry these limited-edition consoles and controllers for sale. Their desirability rises from this uniqueness, which drives collectors and supporters to treasure them. The favorable reaction to these sweepstakes points to a strong market for such original designs, which fuels conjecture that Xbox might eventually want to introduce them in small quantities.
Ryan Reynolds and Hugh Jackman's "Deadpool & Wolverine" film promises a multiverse-spanning adventure bringing the dear characters into the Marvel Cinematic Universe. Following Disney's acquisition of 20th Century Fox, this much awaited movie marks the first time a Deadpool film will be produced under the Marvel Studios banner, following the successful "Deadpool" and "Deadpool 2".